Aman

Overview

So now let’s move to our next station of the journey, AMAN, our new step in new step media, get ready!

Client

Aman

Getting ready!

If you look at your right you will find Aman’s social media presense in the hold of Raya wanting to increase their investment in mobile application – And if you look at your left you’ll find their objective which is reaching 2k-3k downloads with their current budget – And last but not least, look up! That’s right the solution, an appropriate media plan & strategy was then shared with them which included both social media & mobile app store in a two-pronged approach running in parallel.

Congrats!

Now we are in the last step in this new step of new step media which is..

THE RESULTS!

– The end result was a soaring success as we achieved a cost per install which was lower than their target cost per install by almost 80%.
– We exceeded their target for app installs by ten times, with the same budget of which 90% had converted by utilizing in-app purchases and 50% which are still using the app until today and are counted as monthly active users.
– Expanding on the previous success Aman has once more launched another app installs campaign with us at the start of the month.
– Their budget has doubled compared to the first campaign and their expectations for success has now changed to target downloads & in-app conversions.
– While this is still an ongoing campaign the results up-to-date are showing great promise with the number of downloads & conversions reaching 60% of the target with only 25% of the budget spent so far.
– We expect to exceed their adjusted targets which were based on the costs & results of our previous campaign still all due to our ongoing optimization efforts.

Egypt Office:
Gool Gamal St,
from Batal Ahmed Abdelaziz, Giza, Egypt
+2 33044094 | +2 33044090 | +2 33045014

KSA Offices:
Riyadh Office:
Level 1, Building 7, Zone A – Airport Road, Business Gate
P.O Box 93597 Riyadh 11683, KSA | +966112611495
info@newstepmedia.net

Egypt Office:
Gool Gamal St,
from Batal Ahmed Abdelaziz, Giza, Egypt
+2 33044094 | +2 33044090 | +2 33045014

KSA Offices:
Riyadh Office:
Level 1, Building 7, Zone A – Airport Road, Business Gate
P.O Box 93597 Riyadh 11683, KSA | +966112611495
info@newstepmedia.net